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Group

Associate a user with a group and record group traits

Use it in a workflow

  1. Add a step and choose the Segment connector.
  2. Pick the Group action (under segment).
  3. Fill in the fields below, then reference the result from later steps as {{group.response.data}}.

Fields

userIdstringrequired

Unique identifier for the user

groupIdstringrequired

Unique identifier for the group

traitsstring

JSON object with group traits (e.g., {"name":"Initech","industry":"Technology"})

anonymousIdstring

Anonymous identifier for the user

timestampstring (date-time)

ISO 8601 timestamp (e.g., 2024-01-01T00:00:00Z)

contextstring

JSON object with context (e.g., {"ip":"192.168.1.1","userAgent":"Mozilla/5.0"})

integrationsstring

JSON object with integration settings (e.g., {"All":true,"Salesforce":false})

Need more? See the Segment guide for connection setup and behaviour shared by every action.

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